MEAPSA

Manage customer engagement in Dynamics 365 Commerce

The goal of any retail business is to increase sales, while also increasing customer satisfaction with the retailer’s brand. Dynamics 365 Commerce supports loyalty programs, affiliations, and gift cards, that can help incentivize customers to engage with the retailer’s brand.

Business User

Functional Consultant

Dynamics 365

Commerce

Module Objectives

In this module, you will:

Understand the concepts of loyalty management.
Learn how to configure loyalty programs.
Learn about affiliations.
Learn about gift cards.

Units

Introduction min
Loyalty management min
Affiliations min
Gift cards min
Exercises - Manage customer engagement in Commerce min
Check your knowledge min
Summary min

Prerequisites

General understanding of Dynamics 365 Commerce and its channels
General understanding of retail pricing, and its features
General understanding of retail loyalty programs, incentives, and gift cards