Explore Dynamics 365 Customer Insights - Journeys
This module introduces learners to Dynamics 365 Customer Insights - Journeys. Its marketing automation capabilities provide organizations with a solid foundation to design automated customer journeys that help guide and nurture prospects.
Note
On September 1, 2023, Dynamics 365 Marketing and Dynamics 365 Customer Insights will be sold together under a single product SKU called Dynamics 365 Customer Insights. The individual applications will be renamed Dynamics 365 Customer Insights - Journeys and Dynamics 365 Customer Insights - Data, respectively. For more information, see Dynamics 365 Customer Insights FAQs.
Additionally, on September 1, 2023, new Dynamics 365 Marketing customers will receive real-time marketing features only. For more information, see Default real-time marketing installation. Many Learn pages currently refer to outbound features that may not be available or may work differently in real-time marketing. The training content will be updated in September and October to meet the new realities.
Note
This content was partially created with the help of AI. An author reviewed and revised the content as needed. Read more.
Module Objectives
After completing this module, you'll be able to:
- Identify use cases for Dynamics 365 Customer Insights - Journeys
- Explain email marketing
- Describe how to target customers with segments
- Explain how to create and leverage customer journeys in Dynamics 365 Customer Insights - Journeys
- Describe lead generation and qualification
Units
Prerequisites
None